Where Nature Outnumbers People


We are extremely excited by the all-new destination branding for Del Norte County. It’s a wonderful refresh for one of our four member counties, now being marketed to the world as Visit Del Norte County.

The rebrand includes a new logo, website and social media presence, all created by Oregon-based Vertigo Marketing, and under the watchful eye of our friends at the Crescent City/Del Norte County Chamber of Commerce. Vertigo has done similar work for Bend, Oregon, and Port Angeles, Washington.

“What a great new look and messaging for Del Norte County,” said Richard Strom, Executive Director of the North Coast Tourism Council. “They are a key member of our regional marketing alliance, and Vertigo has done a great job at improving how the county will be viewed by regional, national and global travelers alike.”

“Where Nature Outnumbers People” is the new tagline, and certainly a clever way to connect the brand to the great outdoors of Northern California, which is what attracts much of our North Coast visitors year round.

The new website offers a clean and easy-to-navigate online experience, allowing visitors to quickly find lodging, dining, activities, meeting space, wedding venues and more. Here’s a look at some of the great new branding you can now enjoy:

Visit Del Norte County